Elon Musk’s rumored interest in Liverpool could shake the soccer world

With a £4.3B valuation and deep family ties, Musk's next bold move might be in soccer

Liverpool FC v Manchester United FC - Premier League
Liverpool FC v Manchester United FC - Premier League | Alex Livesey - Danehouse/GettyImages

The idea of Elon Musk, the richest man in the world, taking over Liverpool, smacks of something from a fiction script. But apparently, according to statements coming from Errol Musk, the billionaire's father, this may well not be a scenario too far-fetched. The news certainly surprised the fans of the Reds and enthusiasts of the world of business. What is really behind Musk's supposed interest in one of the most traditional soccer clubs in the world?

Follow Playing for 90 on X (Twitter).

Liverpool's value: At £4.3 billion, as estimated by Forbes in 2024, Liverpool is a global brand with millions of avid supporters, a lot of history, and massive commercial appeal. For someone such as Elon Musk, who is known for big purchases like Twitter, now X, which he bought for $44 billion, an investment in Liverpool could be more than just an emotional decision.

Errol Musk said his son is more invested than the numbers might show: "His grandmother was born in Liverpool, and we have family there. we're quite attached to Liverpool," he said in an interview with England's Times Radio.

But that's not all to this story. Liverpool sits atop the Premier League with 46 points, a testament that even in financial trouble, the club remains competitive at the top of English soccer. That would place Musk in position to buy not only an ascending brand, but possibly to become a prime mover in the world's most popular sport.

The Fenway Sports Group

The ownership of Fenway Sports Group, which took over Liverpool, has been increasingly put under the scrutiny of criticism. A loss of £9 million in 2024 does not seem catastrophic to a club such as Liverpool but is indicative of some poor financial management. In these trying times, of course, this sale seems all the more real.

From revolutionary firms like Tesla and SpaceX, Musk's foray into the world of soccer could be another chapter in his quest for dominance across various sectors.

But buying Liverpool would not be easy. The Premier League has strict rules about owner conduct and suitability. Musk-whose controversial behavior on X and elsewhere is well-documented-would have to demonstrate a commitment to the club's ethics and stability.

Soccer is not about numbers and strategies; it's about passion, history, and community. For Musk, who has been accustomed to operating in industries driven by efficiency and technology, adapting to the unique culture of the sport might be his greatest challenge. How would Liverpool fans react to unpopular decisions? Would the billionaire be prepared to deal with the emotions that drive soccer?